NIKKEI | MEDIA DATA 2008

Advertising Rates

Advertising
Rates PDF

For information on the advertising rates and mechanical requirements of Nikkei Inc.’s four Japanese-language newspapers, please click here. (File size: 1.27MB)

The Nikkei

Morning Edition

Published daily (except non-publishing days), the morning edition of the Nikkei is printed in 26 printing sites nationwide, and circulates throughout Japan. 94.3 percent of total circulation comes from subscriptions. With over 3 million copies embracing high journalistic standards, the Nikkei remains the largest business and quality daily in the world. NIKKEI Plus 1, a weekend supplement featuring life and home is published on every Saturday.

Afternoon Edition

Published Monday to Saturday, the afternoon edition is printed in 16 printing sites, and distributed over the Tokyo metropolitan area and 3 other major economic and business regions of Osaka, Nagoya and Fukuoka. Its circulation is 53.5 percent of that of the morning edition. In these areas, the morning edition and the afternoon edition are read by the same readership through subscriptions, complementing each other. Due to time difference, the afternoon edition is an essential reading medium to keep abreast of European and U.S. news as it is happening.

International Edition

Nikkei started publishing a locally printed international edition of The Nikkei in world business centers in 1987 by transmitting the contents of the morning edition via satellite and submarine cable. Currently, the Nikkei international edition is printed in eight locations: New York and Los Angeles in the U.S.; London and Heerlen in Europe; and Hong Kong, Singapore, Bangkok and Sydney in Asia Pacific. The international edition is an ideal medium to reach Japanese corporate expatriates residing overseas.

THE NIKKEI MAGAZINE

THE NIKKEI MAGAZINE was launched in March 2005 as a completely new type of Semimonthly magazine targeted at core readers of The Nikkei residing in the Tokyo metropolitan area. The magazine strives to pursue themes that will stimulate the intellectual curiosity of the Nikkei readers, who demand high quality in all aspects of their lives. THE NIKKEI MAGAZINE distinguishes itself as a newspaper supplement with its bold art direction by a well-known editorial designer, superior quality and impressive content.